Viva the Electric SEAT

Ola, SEAT presented its electric strategy today which, until the beginning of 2021, will include six electric and plug-in hybrid models. The electric version of the Mii and el-Born will be the brand’s first two fully electric models, while the new generation Leon and the Tarraco will feature a plug-in hybrid version. Furthermore, the CUPRA Leon and the CUPRA Formentor will also have a plug-in hybrid variant. SEAT President Luca de Meo also announced today at the company’s annual media conference that the CUPRA Formentor, the new CUV that was unveiled at the Geneva Motor Show, will be built at the Martorell factory.

For the first time in the history of the company, SEAT will develop a new vehicle platform in collaboration with the Volkswagen brand, a smaller version of the Modular Electric Drive Toolkit (MEB) on which multiple vehicles of the size of around four metres in length by different brands, SEAT among them, will be made. The goal of the new platform is to develop affordable electric vehicles, with an entry-level price below 20,000 euros. More than 300 highly skilled engineers will be participating in this project in Spain.

Other SEAT news…

  • SEAT obtains its highest ever profit after tax of close to 300 million euros and its turnover nears 10 billion euros, the highest in history
  • In 2018, the company allocated more than 1.2 billion euros to investments and R&D expenses, a record figure
  • The new CUPRA Formentor will be produced at the SEAT factory in Martorell
  • Luca de Meo: “SEAT can now look the future straight in the eyes”
  • Dr. Herbert Diess: “SEAT is a crucial building block for a good future of the whole Volkswagen Group”

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